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Tag: real estate marketing

Smart Real Estate Marketing Requires a Story

Posted on April 16, 2018October 6, 2023 by Waypoint Writing

Waypoint Writing’s latest guest blogger, Dale Smith, discusses real estate marketing and how the story, more than the setting, ultimately drives the sale.

Continue reading “Smart Real Estate Marketing Requires a Story” →

Posted in: Real EstateTagged: real estate blogging, real estate marketing, real estate storytelling

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Monday morning but make it cute, @unioncoffeeco ☕️ 

Wishing you all a productive week with ample caffeine! 

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The Waypoint Writing team was heartbroken to learn The Waypoint Writing team was heartbroken to learn that one of our favorite guest bloggers and collaborators, @ethanwasiejko, passed away last week, unexpectedly and far too young. 

In remembrance, we want to reshare one of his blog posts, which was not only well-written and resonant, it also embodies Ethan’s compassionate spirit and commitment to social justice, the latter of which was the hallmark of his own brand, @awaresocialmedia

It was a privilege to work with Ethan and an honor to know him.

You can read Ethan’s insights by clicking the link in our bio.
Here’s to a new year rich with new stories! 🍾 Here’s to a new year rich with new stories! 🍾🎉🥳

Happy New Year, everyone! 🥂

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Wishing our clients, colleagues, family, and frien Wishing our clients, colleagues, family, and friends the happiest of holidays!
AI is taking over but it is important that we look AI is taking over but it is important that we look at it as more of a tool than an enemy. However, you have to make sure you're reinventing any of your AI-generated content so it remains consistent with your personal brand--AND so it sounds human! 

Take advantage of our new service today: AI Content Management. We understand you're using AI and that's okay, but we can make it better. 💥 

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Currently, the marketing trend that has the highes Currently, the marketing trend that has the highest ROI is short-form video content. 📈  It looks like videos are taking over the traditional pictures. 

What trends do you predict will rise as the year goes on?

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