…would begin with content so fresh and intriguing that you would pause mid-click, settle in your seat, adjust your glasses, tell yourself to ignore your cell phone’s dinging, tell your partner to come check this site out, and click and scroll with excitement, marveling that you’d indeed dreamed exactly the same approach but website development is just not your specialty. Your interest piques. You click on each tab, and you think Man, this is exactly how my business needs to be presented, too, to be capable of startling and moving a person.

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