Many people sell courses that tell you how to use Instagram or Pinterest to increase your page views and get more clients. The focus is often aimed at understanding the algorithm and knowing when to post. These things are important, but they aren’t necessarily the key to a successful social media post.Continue reading “3 Tips for a Great Social Media Post”
If you manage your brand’s social media posts, you’ve likely been presented with the option to boost your post. Boosting your post is Facebook-speak that simply means paying for increased brand exposure. The Instagram version of this is promoting your post. Either way, if you’ve considered these options and found yourself wondering whether or not to pay for increased brand exposure, understanding what you’re paying for might help you better strategize your social media spend.