business owner blogging on laptop with notes and cup of coffee

3 Reasons Why Your Business Needs a Blog

It’s true. Everyone seems to have a blog these days. But why? Blogs take so much time and effort. You have to brainstorm for the right topics, understand the best blogging practices, and then actually write compelling original content. With all the other tasks on your plate as a business owner, why bother with a blog?

Read more
two bloggers working on laptops

Improve Your Blog with these 3 Tips

Blogging can seem like a scary endeavor. But if you’ve checked out our blogging for business post, you know that blogging is important for understanding your audience and growing your business. Still, if you’ve never blogged before or if you’ve been blogging for a while and aren’t getting the results you want, check out these tips for improving your blog.

Continue reading “Improve Your Blog with these 3 Tips”

Top 3 Takeaways from Our First Giveaway

Last Friday, after tossing names into a cast iron pan and randomly selecting a slip of paper, we chose the winner of Waypoint Writing’s first giveaway. Kelly Cummings, of Kelly Anne Photography, won two free blog posts, which will be created and carefully crafted in support of her business and brand. In order to figure out just what that support might look like, Kelly and I jumped on a call to discuss her business, her goals, and why she entered the blog post giveaway in the first place.

Her responses will undoubtedly resonate with our readers who are juggling the act of working both in and on their own business… with precious little time to blog on a regular basis.

Continue reading “Top 3 Takeaways from Our First Giveaway”